The main variation between Microsoft (MSFT) and Apple (AAPL) from a branding point of view is that Apple creates trends (iPod, iPhone, iPad, etc.) whereas Microsoft is driven by them. That seems to be nicely illustrated in Microsoft’s new ad for its Kin phones, which are designed for teenagers with active social media lives.

If the answer seems apparent, remember that Microsoft is a company where it has frequently been in use as the artistic direction for its advertising. A recent example of that was the company’s unintentionally amusing ad for the Windows 7 launch, in which users were urged to throw a celebration for the new operating system and party with Windows 7 as an privileged guest. Operating systems seem to be Microsoft’s limitation when it comes to advertising.

Google announced recently that site loading time now plays a part in their search ranking algorithm. It has also been explicitly said that over 200 elements are taken into concern when determining a sites search engine ranking. In addition Google notes that locate load time is going to be a very small portion of this algorithm. With all that said we basically do not understand why people are freaking out. This should not be the first time you are considering improving your site load time.

If Your Website Is Slow – Fix It!
Site load time is very vital however you shouldn’t be improving it for the search engines. If your website takes longer than a couple seconds to load, you are already in trouble. Web users have very short concentration spans, they want what they want and they want it now! If one of these users’ clicks on your website and it takes longer than a couple seconds you bet they are going to leap quicker than a super energetic ball!
There shouldn’t be a webmaster that isn’t aware of their site load times. Not only should they be doing user tests on their own site but they should have installed site analytics. With that said, if your site is slow you can expect your traffic spring up rate to be extremely high. Users don’t have persistence for slow website and will often click back within only a few short seconds. There is two ways to measure your sites loading time but if that’s not enough Google even made a tool for you to use.

Now onwards you will enjoy creating new fonts, and downloading neat ones you find on the Web. They used to be very passionate. I don’t download them half as much as I used to. I even remember way back in the day when I used to create fonts for DOS. I even created the Fig Let Font. Well, now you can create your own cool font for free.

If you head over to FontStruct, you can create, download and share your own fonts. FontStruct is a free font-building tool brought to you by the world’s leading retailer of digital type, FontShop. FontStruct lets you quickly and easily create fonts constructed out of geometrical shapes, which are arranged in a grid pattern, like tiles or bricks. Once you are done building, FontStruct generates high quality TrueType fonts, ready to use in any Mac or Windows application. You can keep your creations to yourself, or share your Font structures. Explore the Gallery of fonts made by other FontStruct users and download them or even copy them and make your own variations.